Campaign:

Halloween 2024

Campagin Overview

Objective

Design 2024 Halloween campaign standards , sitewide assets, emails, packaging tape, and any additional marketing assets needed.

My Role

Lead Designer for the Campaign.

Product marketed

Accessories, apparel, GWP, home goods, plush and toys.

Halloween CLP

Main Landing page for Halloween

Nav tile

Video from Bottom of CLP

Site and App Enhancements

Top Nav logo update

App logo redesign

Packing Tape

We wanted to enhance our guest experience when receiving their packages during Halloween Season. So I was tasked with designing a halloween theme packaging tape.